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I think it's a verb now whether we like it or not
I get band aids at the store and kleenex. Not self adhesive medical bandages and tissue paper
And velcro is velcro, not "hook and loop fastener".
I have a coke, not a "carbonated beverage".
Etc etc.
Jacuzzi, zipper, crockpot, dumpster, pong pong, escalator, chapstick, popsicle, frisbee and styrofoam are all examples of the same thing, known as trademark erosion
Do you call it a coke when youre having a different drink though?
I don't, but lots of people in the Southern United States do. I think in English I'd just call it "a soda" generically.
I live in Finland and our generic word for a sugary soft drink is "limu"/"limppari", which comes from "limonaati", a nativised version of "lemonade".
In England we call it pop. Or fizzy drinks. E.g. “what fizzy drinks do you have?” “We have Coke, Fanta, Lemonade”
I remember the Velcro legal campaign insisting generics or other brands refer to it as hook and loop and I thought it was a missed opportunity. Velcro brand Velcro or simply Velcro™ with the trademark would be adequate differentiation between the brand and the technology. It would also remind everyone who invented it, much like Kodak and Xerox.
Made me think of this