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Google search is losing the fight with SEO spam, study says (arstechnica.com)

submitted 10 months ago by [email protected] to c/[email protected]

9 comments fedilink hide all child comments

I guess we all kinda knew that, but it's always nice to have a study backing your opinions.

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[–] [email protected] 11 points 10 months ago* (last edited 10 months ago) (1 children)

They're not even trying. They think of the broken Internet they've created as market dominance

[–] [email protected] 6 points 10 months ago (1 children)

They are, they're just failing. They can't afford to lose the ad revenue from search. And now that Bing is an actual competition, they need to try more than before.

[–] [email protected] 4 points 10 months ago* (last edited 10 months ago)

They've got a long way to fall before they really must have a come to Jesus moment and more importantly they seem to think LLM search is a better bet. I really don't think they've done anything to improve search in years.

[–] [email protected] 6 points 10 months ago (1 children)

We do tend to create the very instruments of our own destruction, don't we.

[–] [email protected] 4 points 10 months ago (1 children)

When you design something based on rules, people will play within those rules and learn the best ways to make the rules work for you instead.

[–] [email protected] 5 points 10 months ago

AKA: https://en.wikipedia.org/wiki/Goodhart%27s_law

[–] [email protected] 5 points 10 months ago

I always wished they would add a report feature to listings.

[–] [email protected] 2 points 10 months ago (1 children)

what is SEO?

[–] [email protected] 6 points 10 months ago

Search engine optimization, basically a way to game Google's web crawlers, more info at Wikipedia under section Methods