seems like a lot of revisionist bullshit in this rant, eg:
WhatsApp rose by trapping previously-free beings in their corral and changing their habits to create dependence on masters
WhatsApp rose because:
a) If was free
b) it used data vs sms/mms which was becoming cheaper
c) it was cross platform at the time (blackberry, android, nokia, etc)
d) It used your existing phone number as your identifier, so onboarding and finding existing contacts was swift