You're thinking too small. Piss jugs aren't for real gamers, as it still requires them to look away from the monitor.
Strap on catheters is the way to go. Install some fiber optic rgb lighting down the length of the tube, add some flow sensors and wifi, then you'll be printing money.
V2 can detect the level of mountain dew and automatically Uber order more when it drops below 50%.
I have more ideas available upon signing a 25% profit sharing agreement.