Didn't they already lose their exclusive deal? Ubisoft is making a game too now 🤮

Why? It's simply owned to spew out content and make money. EA is perfect for it.

Why should they? They strive to give a 'sense of pride and accomplishment' to players who surrender money to EA to skip months of grinding.

I mean, do you think it would have lived up to the hype? Maybe EA looked at the work in progress and realized it was going to be a shitty game. Maybe it was bland or boring or poorly optimized. There have been a string of high-profile disasters, and maybe EA didn't want to be the latest in a trend?

Would you prefer they finish developing and then release a shitty game?

EA has a history of making cool games and then meddling with it to becoming hot garbage. I'm okay with this.

Generic EA hate aside, they want to drive away from licensed IP. Their latest burn was FIFA, which was a long legacy of earning for EA with little to nothing effort... then they broke with FIFA (the organization) and now a big chunk of their historical earning is scrapped away.

The logic here is: "if the game is good, I bring more value to Disney, but then that fricking mouse (the non CC0) can kick me out and switch my press-work to the franchaise (on SW universe) to a company that directly compete with me (ie: Ubisoft)".

Aside from this: fuck EA.

They did, but they can still make them.