Heres a great resource so you can educate yourself instead of repeating marketing verbatim.

Great point right here for you

Because native plants are uniquely suited to their geography, they are able to grow with little need for human inputs. Natives require less water, fertilizer or pesticides. They simply need to get established and then you barely need to do anything. Apparently non-natives are the exact opposite. They constantly need watered and fertilized. They are always plagued by insects and need sprayed all of the time. If you see a sick or diseased plant in your neighborhood, rest assured, it's definitely a non-native. 🙄

And another on why just native means shit

Just because a plant is native, that doesn't mean it's problem-free. Poison ivy is native to many areas in the US. But it can cause extremely harmful effects to humans who are exposed to the urushiol in its plant parts. The plant can be so toxic that humans have died after inhaling the smoke produced while burning it. Some overly righteous conservationists will promote its "benefits" to wildlife. But let's be real. If it was a non-native plant, it would be listed as a Class A noxious weed both federally and at every state level. Fortunately some localities like New York City require the eradication of poison ivy. But too many government agencies give it a free pass because of its status as an untouchable native (pun intended).

Way to eat into the marketing without putting a little thought or education into it yourself lmfao. Some people are ridiculous.