Wendy’s clarifies position on dynamic pricing, says it won't raise prices (triblive.com)

submitted 6 months ago by [email protected] to c/[email protected]

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[-] [email protected] 22 points 6 months ago

A Wendy’s spokesperson told Fox Business on Monday that the chain will begin testing digital menu boards in 2025 that will utilize dynamic pricing and artificial intelligence-enabled menu changes and “suggestive selling based on factors such as weather.”

That's not better...

[-] [email protected] 2 points 6 months ago

Snow day, go to Wendy's and now chili is $30.00. Hot summer day? One small frosty for only 99.99! Can't wait.

[-] [email protected] 1 points 6 months ago

I believe suggestive selling based on the weather would not be price related but means they would dynamically update their displays to highlight specific menu items.

[-] [email protected] 1 points 6 months ago

It's definitely going to be surge pricing enabled. Perhaps not initially, but soon.

this post was submitted on 28 Feb 2024

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