this post was submitted on 08 Feb 2024
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'Not a viable business anymore': Bell Media selling 45 radio stations amid layoffs (www.ctvnews.ca)
submitted 8 months ago by [email protected] to c/[email protected]
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BCE Inc. is selling off 45 of its 103 regional radio stations as it cuts nine per cent of its workforce, including journalists and other workers at its Bell Media subsidiary.

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[–] [email protected] 2 points 8 months ago (1 children)

That's only going to be relevant for a few more years.

Radio is doomed. It's not profitable to run without it being overloaded with ads, but even without ads the audience is going to steadily dwindle no matter what they do.

[–] [email protected] 2 points 8 months ago (1 children)

Doesn't need to be a business. Give the air space back for public use. Pbs or real local public broadcasting, etc.

[–] [email protected] 2 points 8 months ago

They would sell the spectrum before they did something like that. Prime real estate for longer range, medium speed ISM type communications.