44
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 14 Jul 2024
44 points (61.2% liked)
Firefox
17611 readers
606 users here now
A place to discuss the news and latest developments on the open-source browser Firefox
founded 4 years ago
MODERATORS
Interesting thread. But I don’t understand why the data needs to be collected and correlated by a third party, can’t the ads themselves detect views and clicks? (that’s what they need right?)
Or am I missing something about the process?
The advertiser's don't place the ads themselves. They say where and when they are placed, but the actual placing/integration is done by the likes of Google, Facebook, and, in this case, Mozilla.
That's the "third party" that's doing the tracking.