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Google search might be getting worse - and AI threatens to ruin it entirely (www.techradar.com)

submitted 10 months ago by [email protected] to c/[email protected]

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[–] [email protected] 5 points 10 months ago* (last edited 10 months ago)

SEO is of course a problem, but it's been a problem for a long time

This has been denied for the longest time by search engines, them claiming search is always getting better, which is why we're seeing a lot of articles pointing at the problem.

I think the prime of search engines as we know them has long passed, right before SEO became mainstream. Which is why we need new tools to search the web, which will be powered by AI.