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X runs ‘timeline takeover’ ad promoting anti-trans film (techcrunch.com)

submitted 10 months ago by [email protected] to c/[email protected]

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Thursday on X (Twitter), all users saw the same pinned topic under the “What’s happening?” sidebar. As part of a “timeline takeover” — which gives advertisers “priority access to logged-in users’ first impression of the day” — conservative media nonprofit PragerU is promoting the hashtag “#DETRANS” to advertise its new film about “the stories of detransitioners.”

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[-] [email protected] 4 points 10 months ago

I wish people (especially just regular ol’ people, not big names) realized that if they started using Mastodon or BlueSky their engagement would go up tremendously. I’ve had full blown huge threads with all sorts of people on both platforms, even when I had literally just made my account.

On Twitter you’re lucky to even get a like on a post unless it’s some hot take on a political topic.

this post was submitted on 03 Nov 2023

347 points (77.9% liked)

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