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Theres literally documentaries from 2010 about manufacturers who make a "Walmart version" because Walmart demands these factories make them at a specific price.
Like in one documentary, the same toaster from Target and Walmart, the Walmart one had different cheaper parts inside. TVs, furniture, lamps. Even the plastic storage containers like totes and Tupperware had "Walmart" versions that were real flimsy.
Snapper Mowers actually pulled from Walmart in 2006 because they wanted to focus high quality products rather then moving quantity.
Later in 2013, Briggs & Stratton decided to start selling Snapper in Walmarts again. 2014, Briggs & Stratton closed a Snapper plant. They then had to restructure and other corporate BS, so fuck around and find out. Publicly traded company garbage.
That's why you operate multiple brands. You've got your Walmart brand and your decent brand and your overpriced luxury brand all pumped out of the same overseas factory
Isn't that the logic behind what happened to Breyers Ice Cream. It started as a high end ice cream, but got bought Unilever, which then reduced the cream to the point that it can no longer be called Ice Cream.
They also do this with Black Friday electronics now too.
That’s not new either. Been going on for ages.