this post was submitted on 04 Jul 2023
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If I remember correctly, dark roast was also originally devised to hide bad-quality coffee beans. Nowadays it is often implied that darker roasts are better, which actually isn't necessarily the case.
Implied where? All the coffee snobs ik ow drink lighter roasts and derogatorily call dark roasts “supermarket coffee”
Can confirm. Source: am coffee snob.
Dark roasts have a more consistent taste/flavor and it has a longer shelf life, so it's easier to know what you're getting. If you want to taste the variety of flavors coffee can have, you'll go for fresher lighter roasts.