this post was submitted on 10 Oct 2024
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The problem is when they start doing in stream ads, that will require something new. That said, people have been doing that with cable for a while, it'll be real interesting to see what clever stuff comes out to detect them in stream
I assume something similar to sponsor block, some algorithm to identify ad segments and some user feedback to confirm. Unless I’m mistaken as to how sponsor block works?
Sponser block works via user input
People will watch the videos, report the segments that are sponser slots, and then when people watch the video they can upvote or downvote the accuracy of the report.
In stream ads would be a hard one to tackle because YouTube would likely inject them randomly into the stream to boost engagement (readas, prevent people skipping them easily).
In that case the ads are video only, no clicking on them, including to skip or anything else. So it would be detecting that trying to change where you are in the video doesn't change anything (and exclusively playing via your 3 second buffer)