You buy it for the expansions. The Chinese, one more as-yet-unannounced pantheon, and Freyr. The other stuff you get with Premium is basically irrelevant.

I'd much rather have a conversation about the day-one DLC of Freyr, and the fact that they're charging for the future Chinese pantheon despite Chinese being available in 2014 Extended Edition and no previous Age of Empires Definitive Edition removing a civ that was previously available (indeed, aoe2 and aoe3's DEs both added new civs in addition to all the existing ones). Granted, there are extenuating circumstances there, in that the EE Chinese DLC was so terrible it basically killed the game and they've promised the upcoming expansion to Retold will be "all new Chinese". But it still leaves a bitter taste in my mouth.

This discussion about what is basically profile pictures is some irrelevant bullshit as far as I'm concerned. I don't give a shit about it, and I find the rhetoric from people claiming they do care (especially that one person claiming that this is a reason they'll avoid Retold entirely because it's "an advertisement, not a game") extremely unconvincing. It's eye-rollingly stupid to care about this when there are real things to get upset about both with this game and in the wider gaming industry.