this post was submitted on 10 May 2024
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There are ~120 million active Playstation gamers globally. Source: https://www.statista.com/statistics/272639/number-of-registered-accounts-of-playstation-network/
"Of that amount, ¥479.3 billion ($3.2 billion) came from game and content sales. Revenue from console sales totaled ¥287.5 billion ($1.9 billion), and revenue from game services was ¥133.9 billion ($887 million)."
Source: https://hc.games/sony-gaming-division-revenue-6-billion-consoles-sold/
So - Sony makes most money selling games, not consoles. They made 2 billion from selling consoles, and 4 billion selling games. All this for 120 million players worldwide.
There are about 1.8 billion pc gamers worldwide. Literally 15 times as many as Playstation gamers. Sony is selling games on the PC to reach this market and hopefully turn that 4 billion from game sales to 40 billion from game sales. Hooking people on franchises might be an added bonus, but that's not why they're doing it. They're doing it because if they manage to sell a 5 dollar game to every single pc gamer, that's more than their entire business is worth today, consoles and franchises and everything.