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Study: Streamers Now Wasting Record Amounts of Time Finding Something to Watch
(www.tvtechnology.com)
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Please stop calling streaming services, "streamers". That term already refers to people who livestream. It's not cute and it's very confusing and annoying to hear about how the MPAA or SAG-AFTRA rail against "streamers" when the average streamer probably makes below $1k a year (if they're making anything), has no employees, and is likely doing their best to entertain a small group of viewers for 3+ hours, live, and without a script.
Oh wait, you're not talking about that kind of streamer, you're talking about the one that serves other people's videos on demand and makes billions a year, all while paying their employees like shit, pledging the bankrupt unions and driving people to piracy.
As someone who thinks a lot of twitch streamers are funnier and more entertaining that 90% of the trash released today, please don't dirty the term.
"Streamer" has been a widely-used entertainment-industry term for streaming companies for years. It's not a new thing people are making up to be cute.
Why not just 'viewers'?
It's not referring to viewers in the title though, it's talking about the streaming services
Combining those, it sounds to me like their usage of "streamers" is referring to the viewers. If they meant the services, it'd read more like "Streamers now wasting record amounts of people's time".