this post was submitted on 12 Jun 2024
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Enshittification

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What is enshittification?

The phenomenon of online platforms gradually degrading the quality of their services, often by promoting advertisements and sponsored content, in order to increase profits. (Cory Doctorow, 2022, extracted from Wikitionary) source

The lifecycle of Big Internet

We discuss how predatory big tech platforms live and die by luring people in and then decaying for profit.

Embrace, extend and extinguish

We also discuss how naturally open technologies like the Fediverse can be susceptible to corporate takeovers, rugpulls and subsequent enshittification.

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YouTube is experimenting with server-side ads (lemmy.world)
submitted 5 months ago* (last edited 5 months ago) by [email protected] to c/[email protected]
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[–] [email protected] 162 points 5 months ago (55 children)

What took them so long?

Anyway. I'm sure the adblocking Industry will adapt.

[–] [email protected] 15 points 5 months ago (2 children)

It's technically complicated, and requires more compute to do it server side.

[–] [email protected] 2 points 5 months ago

I didn't say it would be easy. But yup.

[–] [email protected] 0 points 5 months ago

It doesn't require any compute on the server at all.

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