this post was submitted on 17 Dec 2023
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Spotify doesn't make profit from music streaming, despite having over 400M monthly active users, because it pays two-thirds of all its revenue to the rights holders. (open.substack.com)
submitted 11 months ago by [email protected] to c/[email protected]
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[–] [email protected] 1 points 11 months ago

Might be. I pretty much only listen to comedy podcasts.

I noticed listening to one from the start that there were no adverts at all, neither inserted or from the creators. By episode 9, Spotify was inserting them, by episode 12 they were doing their own sponsorships (which is fair enough).

I guess we know nothing about how it works, wouldn't surprise me if there's some sort of toggle switch that the creators can activate with a share in revenue of any ads Spotify injects